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Web 2.0 and how it works

Web 2.0 and how it works

Web 2.0 encapsulates the idea of the proliferation of interconnectivity and interactivity of web-delivered content. Tim O’Reilly regards Web 2.0 as the way that business embraces the strengths of the web and uses it as a platform. O’Reilly considers that Eric Schmidt’s abridged slogan,

SEO 101

SEO 101

If you need to know:

• what a meta tag is and how to use them
• what keywords are
• how many keywords to use
• where keywords should be placed and why
• what title tags are
• what alt tags are
• what header tags are
• what a sitemap is [...]

SEO Tips 2

SEO Tips 2

Every html document must have a Title Element in the head section. Some refer to the <title> element as a meta tag (title tag) when it is not. Here is a working example of the title element…
<head>
<title>Title Element – Page Titles</title>
</head>
The above title element example will produce something that looks like this in your browser [...]

Google's Algorithm

Google’s Algorithm

GoogScore = (KW Usage Score * 0.3) + (Domain Strength * 0.25) + (Inbound Link Score * 0.25) + (User Data * 0.1) + (Content Quality Score * 0.1) + (Manual Boosts) - (Automated & Manual Penalties)
KW Usage Factors:

KW in title tag
KW in header tags
KW in document text
KW in internal links pointing to the page
KW in domain and/or URL

Domain [...]

SEO Tips

SEO Tips

Be bold. Use the <b> </b> tags around some of your keywords on each page. Do NOT use them everywhere the keyword appears. Once or twice is plenty.
Deep linking. Make sure you have links coming in to as many pages as possible. What does it tell a search engine when other web sites are [...]