Seo Tips 3

SEO Fargo ND — Sun, 07 Dec 2008 01:03:11 +0000

Use the following list to help you with page structure:

• Title tag
• Description Meta Tag
• URL Structure
• Site Navigation
• Content Creation
• Anchor Text
• Heading Tags (H1, H2, etc.)
• Optimizing Images
• Effective of Robots.txt
• Rel=”nofollow”
• Website Promotion
• Webmaster Tools
• Web Analytics

SEO Tips 2

SEO Fargo ND — Sat, 06 Dec 2008 22:13:41 +0000

Every html document must have a Title Element in the head section. Some refer to the element as a meta tag (title tag) when it is not. Here is a working example of the title element… <code><head> <title>Title Element - Page Titles

The above title element example will produce something that looks like this in your browser title window…

Authors should use the title element to identify the contents of a document. Since users often consult documents out of context, authors should provide context rich page titles. The title element should ideally be less than 64 characters in length. While there is no limit on the length of a title, developers should be aware that the title element may be truncated if too long.

Page titles or title elements, are one of the most important factors when developing a search engine friendly web page. The should contain your primary keyword phrase for that page and any secondary keyword phrases that you may be targeting. For example… <code><title>Search Engine Marketing Companies in California

Notice that our main keyword phrase Search Engine Marketing Companies is at the beginning of the title. We then added in California at the end since we are targeting a regionally specific group of search engine marketing companies in California.

View the source code of this page to see the element in place. We’ve included a comment (<code></code>) showing you where the title element is placed within the <head></head> section of your document. The title element is one of the primary tags that must appear in the <head></head> section of your web pages. </article> <article> <h1>SEO Tips</h1> SEO Fargo ND — Sat, 06 Dec 2008 08:59:42 +0000 <div class="entry"> Be bold. Use the tags around some of your keywords on each page. Do NOT use them everywhere the keyword appears. Once or twice is plenty. Deep linking. Make sure you have links coming in to as many pages as possible. What does it tell a search engine when other web sites are linking to different pages on your site? That you obviously have lots of worthwhile content. What does it tell a search engine that all your links are coming in to the home page? That you have a shallow site of little value, or that your links were generated by automation rather than by the value of your site. Become a foreigner. Canada and the UK have many directories for websites of companies based in those countries. Can you get a business address in one of those countries? Newsletters. Offer articles to ezine publishers that archive their ezines. The links stay live often for many years in their archives. First come, first served. If you must have image links in your navigation bar, include also text links. However, make sure the text links show up first in the source code, because search engine robots will follow the first link they find to any particular page. They won’t follow additional links to the same page.Â Multiple domains. If you have several topics that could each support their own website, it might be worth having multiple domains. Why? First, search engines usually list only one page per domain for any given search, and you might warrant two. Second, directories usually accept only home pages, so you can get more directory listings this way. Why not a site dedicated to gumbo pudding pops? Article exchanges. You’ve heard of link exchanges, useless as they generally are. Article exchanges are like link exchanges, only much more useful. You publish someone else’s article on the history of pudding pops with a link back to their site. They publish your article on the top ten pudding pop flavors in Viet Nam, with a link back to your site. You both have content. You both get high quality links. (More on high quality links in other tips.) Titles for links. Links can get titles, too. Not only does this help visually impaired surfers know where you are sending them, but some search engines figure this into their relevancy for a page. Not anchor text. Don’t overdo the anchor text. You don’t want all your inbound links looking the same, because that looks like automation – something Google frowns upon. Use your URL sometimes, your company name other times, “Gumbo Pudding Pop” occasionally, “Get gumbo pudding pops” as well, “Gumbo-flavored pudding pops” some other times, etc. Site map. A big site needs a site map, which should be linked to from every page on the site. This will help the search engine robots find every page with just two clicks. A small site needs a site map, too. It’s called the navigation bar. For more tips call Paul 701-729-2351</div> </article> </main></body></html>

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Seo Tips 3

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